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The bidder will benefit from a positive reception of its activities. The benefit for the buyer will be the choice of goods or services in accordance with their own beliefs. Proper definition of the mission will certainly positively affect the acquisition of customers. In addition, it will allow you to build a coherent, positive image of the company or even a single seller. On what to base the competitiveness of the product? Depending on the adopted concept.

The product can be promoted, for example, on the basis of price attractiveness, higher quality, better availability, visual attractiveness or better channels to reach the customer. You can also introduce additional, more philippines photo editor abstract values ​​with which the product will be associated, for example values ​​such as freedom or tradition. More effective customer acquisition can also be achieved by using analogies to current events or the colors of your favorite.



It is important to make the most of the advantages of the offered product or service and to show the buyer the benefits of his choice. Regardless of the adopted strategy or funds available for promotion, it is worth building good relations with the client by also using PR tools. Product development strategy - elements – planning – determination of the market value of the product - familiarizing the client with the offer - sale, service delivery.